Marie Bliss

Zalando x GCDS/Eckhaus Latta/Holzweiler/Elleme

Zalando, a leading fashion and lifestyle online platform in Europe, has released an inclusive collection of footwear created by seven designer brands: Filling Pieces, Rejina Pyo, Holzweiler, MISBHV, Elleme, GCDS, and Ekchaus Latta. The collection features 14 unique pieces, available in sizes 35 to 46, with the goal of providing designer footwear for everyone regardless of their shoe size.

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It can be challenging for individuals within the queer community, such as trans women or drag queens, to find shoes that fit them properly, particularly when searching for statement footwear. This issue sheds light on a broader problem in fashion, as many consumers struggle to find designer shoes in their size.

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The campaign features English-born model and mental health advocate Reece King, model and advocate of gender diversity in fashion Raya Martigny, a Brazilian DJ and member of queer creative collective ‘Chernobyl’ Slim Soledad, and American model Maggie Mauer.

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The campaign was then turned into an exhibit and event featuring readings and conversations with the cast.

Credits

Photographer

Tom Blesch

Stylist

Glen Mban

Set Designer

Nara Lee

Hair

Adiam Habtezion

Makeup

Aurore Gibrien